​At a playful, hands-on scent workshop in Belgium for Ecover’s new laundry fragrances, I guided a group of mama bloggers through the art and complexity of scent—exploring how memories, emotions, and ingredients shape fragrance. From blindfolded smell tests to blending their own personalised creations, the event offered a deeper understanding of how we developed Ecover’s two new eco-conscious laundry scents: Honeysuckle & Jasmine and Apple Blossom & Freesia. A fun, fragrant deep dive into sustainability and scent.

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https://www.mamabaas.be/content/hoe-mama-baas-op-geurreis-ging-met-ecover-en-hun-twee-nieuwe-geuren-leerde-kennen