Mella 1809 is a luxury home-care startup reimagining everyday cleaning rituals through fine fragrance, design, and heritage. Built on over two centuries of family history, the brand brings intention and sensory depth to functional moments in the home. I supported the founder by defining a clear olfactive strategy aligned with their vision, discreetly integrating regulatory rigour, and leading fragrance creation across multiple product categories. Developed using MWave—a breakthrough in fragrance science designed to evoke memory and emotion—each scent delivers a refined, multi-sensorial finish that feels elevated, emotive, and seamlessly embedded within the Mella 1809 experience